A
Transparent
Path to
Enrollment
Growth.
Cygnus Marketing Communications, Inc. (CMC) is an education-focused growth partner that unites performance marketing services with marketing intelligence systems. Through its dual engines—Cygnus Education and VEGA—the company helps colleges and universities increase enrollment responsibly and efficiently. CMC supports institutions across online, hybrid, and campus-based programs, delivering measurable results with transparency, compliance, and scale.
Your Partner in Performance Marketing
Solutions
How we support you
Together, these two engines—services and software—position CMC as a category-defining partner in the education sector, uniquely able to deliver both executional horsepower and strategic visibility in today’s highly competitive enrollment landscape.
Solutions
How we support you
Together, these two engines—services and software—position CMC as a category-defining partner in the education sector, uniquely able to deliver both executional horsepower and strategic visibility in today’s highly competitive enrollment landscape.
7M+
Students Connected
193K+
Student Lives Changed
7K+
Launched Creatives
2K+
Degrees Supported
65+
Satisfied Clients
What you can expect from us
Augmented Reach
We have built a reputation as a trusted partner in driving measurable enrollment growth.
Augmented Reach
We have built a reputation as a trusted partner in driving measurable enrollment growth.
Real-Time Visibility
Immediate insight into your campaign funnel performance to understand what's delivering results.
Real-Time Visibility
Immediate insight into your campaign funnel performance to understand what's delivering results.
Operational Insights
Your success is our main priority. We emphasize optimizing systems and enrollment yield.
Operational Insights
Your success is our main priority. We emphasize optimizing systems and enrollment yield.
Continuous Innovation
Dedicated Support
Positive Client Experiences
Commitment to Transparency
7M+
Students Connected
193K+
Student Lives Changed
7K+
Launched Creatives
2K+
Degrees Supported
65+
Satisfied Clients
What you can expect from us
Augmented Reach
We have built a reputation as a trusted partner in driving measurable enrollment growth.
Real-Time Visibility
Immediate insight into your campaign funnel performance to understand what's delivering results.
Operational Insights
Your success is our main priority. We emphasize optimizing systems and enrollment yield.
Continuous Innovation
Dedicated Support
Positive Client Experiences
Commitment to Transparency
Our Work
Case Studies
Our Work
Case Studies
Our Work
Case Studies
Our Work
Case Studies
Cygnus Education is a sophisticated performance marketing provider that is able to fulfill all of our program needs at scale, while sustaining performance at both the undergraduate and graduate levels.
Brad Reifschneider
Executive Director of Digital Marketing, GCU
VEGA has empowered us to make data-driven decisions with confidence. We can now easily track the performance of our marketing efforts, identify trends, and quickly adjust our strategies to maximize results.
Erin Jewell
Affiliate Manager, Digital Marketing, Penn Foster Group
Support team is a breath of fresh air, they’ll get on the phone and engage with you, will solve problems that I was working on for legit 6-8 months with Google. There's a point where I don’t want to work with people who won’t give us this level of service. It did not take long to go from ideation to need to solution, and then repeat that solution for another partner - that’s great. It makes all the difference.
T.H.
Senior Director of Marketing Technology
We're thrilled with everything that's gone on. We're in a better place, period. We're not on a platform that isn't being invested in, that's stagnant. You guys are always trying to make [VEGA] better. Our growth has largely been fueled by your growth, it's more than transactional.
C.H.
Vice President, Marketing
One thing that's glaringly obvious is how fast [VEGA] is. I can pull historical data and it is stupid fast. That is awesome. James used to get coffee while a report ran, he can't do that anymore.
S.H.
Director of Digital Marketing
Cygnus Education is a sophisticated performance marketing provider that is able to fulfill all of our program needs at scale, while sustaining performance at both the undergraduate and graduate levels.
Brad Reifschneider
Executive Director of Digital Marketing, GCU
VEGA has empowered us to make data-driven decisions with confidence. We can now easily track the performance of our marketing efforts, identify trends, and quickly adjust our strategies to maximize results.
Erin Jewell
Affiliate Manager, Digital Marketing, Penn Foster Group
Support team is a breath of fresh air, they’ll get on the phone and engage with you, will solve problems that I was working on for legit 6-8 months with Google. There's a point where I don’t want to work with people who won’t give us this level of service. It did not take long to go from ideation to need to solution, and then repeat that solution for another partner - that’s great. It makes all the difference.
T.H.
Senior Director of Marketing Technology
We're thrilled with everything that's gone on. We're in a better place, period. We're not on a platform that isn't being invested in, that's stagnant. You guys are always trying to make [VEGA] better. Our growth has largely been fueled by your growth, it's more than transactional.
C.H.
Vice President, Marketing
One thing that's glaringly obvious is how fast [VEGA] is. I can pull historical data and it is stupid fast. That is awesome. James used to get coffee while a report ran, he can't do that anymore.
S.H.
Director of Digital Marketing
Blogs
Dive into our collection of engaging blog posts
Blogs
Dive into our collection of engaging blog posts
Blogs
Dive into our collection of engaging blog posts
Frequently Asked Questions
Got Questions? We've Got Answers!
Frequently Asked Questions
Got Questions? We've Got Answers!
What is Performance Marketing and why is it important?
Why is compliance so important in the education industry?
What are the key factors that influence enrollment success?
Do I need to hire an marketing company, or can I do enrollment management myself?
How flexible is the Higher Education Consulting service?
How will I know if VEGA is a good fit for my marketing team?
What is the onboarding process and timeline like for VEGA?
What is Performance Marketing and why is it important?
Why is compliance so important in the education industry?
What are the key factors that influence enrollment success?
Do I need to hire an marketing company, or can I do enrollment management myself?
How flexible is the Higher Education Consulting service?
How will I know if VEGA is a good fit for my marketing team?
What is the onboarding process and timeline like for VEGA?
Frequently Asked Questions